Case Studies

Oregon Bright Spot: Partnership for an Accurate Census Count

Oregon Bright Spot: Partnership for an Accurate Census Count

Cover image of Oregon Bright Spot Partnership for an Accurate Census Count

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Publish date: 
September, 2020

Oregon was underprepared to ensure a complete count in the 2020 Census. An undercount could reduce funding and representation for hard-to-count populations like rural communities and people of color, as well as put a projected additional congressional seat in jeopardy. The United Way of the Columbia-Willamette and the Northwest Health Foundation, along with 15 other funders, created the Census Equity Funders Committee of Oregon (CEFCO) in 2018. They pitched in funding for census work and convinced the State of Oregon and City of Portland to pool resources into their single campaign, which totaled nearly $10 million. This Oregon Bright Spot details the story of this partnership that, despite the COVID-19 pandemic, led to achieving a self-response participation rate in the 2020 Census that approximately matched the previous census. 

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